Gtechniq – Goodwood festival of Speed
Gtechniq – Goodwood festival of Speed
CLIENT
Gtechniq
VENUE
Goodwood Festival of Speed
DATE
Since 2019
SIZE
10m x 10m marquee
OVERVIEW
Gtechniq has been a valued client for over eight years, during which we have partnered with them to deliver their exhibition stand at the Goodwood Festival of Speed.
To meet their evolving event requirements, we designed and built a bespoke modular exhibition stand that is both reusable and highly adaptable. The system can be configured in multiple layouts and orientations, allowing it to suit different event spaces while maintaining a consistent, premium brand presence.
By combining flexibility with exceptional build quality, the stand provides Gtechniq with a professional, high-impact exhibition solution that stands out in a busy event environment. Its reusable design also offers long-term value, enabling the brand to maximise its investment while ensuring a polished and consistent appearance year after year.
THE BRIEF
KEY CHALLENGES
- Maximising the display of a large product range without feeling cluttered or overcrowded
- Designing a modular stand that could be easily reconfigured and reused across exhibitions and layouts
- Integrating lighting within the shelving units to showcase products at their very best
- Building a stand robust enough for the demanding conditions of a marquee environment
OUR SOLUTION
A sustainable, modular stand unique to Gtechniq, reused across multiple shows in different formations and easily rebranded for changing product ranges. Display units present ranges and products cleanly and professionally, with a reception and branded area acting as a central focal point, and a shop window showcasing the results the products deliver.
The design is bright and bold, with Gtechniq’s corporate red used prominently to make the stand recognisable to passers-by. LED lighting on the display units shows the products at their best, while a large backlit logo on the reception keeps the brand prominent on the stand.
Client Testimonial
“Thank you again for all the support from you and the team throughout Goodwood. The stand looked fantastic, and we really appreciated everything you did to help make the event such a success.”